Privacy Policy

1. Information We Collect

CFO Charm collects minimal information:

• Analytics data through Google Analytics 4 (page views, referrers, device types, user interactions)
• Analytics data through Vercel Analytics (page views, referrers, device types)
• Server logs for security and performance monitoring
• Contact information when you reach out to us
• Email address when you subscribe to our newsletter (optional)

2. How We Use Information

We use collected information to:

• Improve website performance and user experience
• Analyze traffic patterns and content popularity
• Protect against security threats
• Respond to inquiries and support requests

3. Cookies and Tracking

We use cookies to enhance your experience on our website. When you first visit, we'll ask for your consent before setting any analytics cookies.

Types of Cookies We Use:

• Essential Cookies: Required for website functionality, security, and your preferences (like cookie consent choice). These are always active.
• Analytics Cookies (Google Analytics): Help us understand how visitors use our site, which pages are popular, and how to improve the user experience. Only activated with your consent.

What We Track:

• Page views and navigation patterns
• Calculator usage and interactions
• Form submissions (success/failure rates)
• Search queries on our site
• General location (country/region level)
• Device type and browser information

Your Control: You can change your cookie preferences at any time by clearing your browser's local storage and refreshing the page. The consent banner will reappear, allowing you to make a new choice.

Do Not Track: We respect Do Not Track browser settings. If you decline cookies or have DNT enabled, we will not load Google Analytics.

4. Third-Party Services

We currently use:

• Google Analytics 4 for website analytics (only with your consent)
• Vercel for hosting and analytics
• Sanity for content management
• ConvertKit for newsletter management (if you subscribe)
• Third-party services as disclosed when implemented

Each service has its own privacy policy. We encourage you to review them.

5. Data Protection

We implement industry-standard security measures to protect your information. Data is encrypted in transit using HTTPS. We do not sell or share your personal information with third parties for marketing purposes.

6. Your Rights

You have the right to:

• Accept or decline analytics cookies
• Access data we hold about you
• Request correction of inaccurate data
• Request deletion of your data
• Opt-out of marketing communications
• Withdraw consent for data processing at any time
• Lodge a complaint with supervisory authorities

For California residents: You have additional rights under CCPA. For EU/UK residents: You have additional rights under GDPR.

7. Children's Privacy

CFO Charm is not intended for children under 16. We do not knowingly collect personal information from children.

8. Updates to This Policy

We may update this privacy policy periodically. Material changes will be announced on our website with at least 30 days notice.

9. Contact Us

For privacy-related questions, contact us at hello@cfocharm.com